Justin (Credible) clued me to this:
IRVINE - An Irvine resident is requesting on behalf of an animal rights group that the city install a sign to memorialize hundreds of fish killed in a traffic crash in early October while being taken to Irvine Ranch Market.
Writing on behalf of People for the Ethical Treatment of Animals, Dina Kourda is asking the city's street maintenance superintendent to place the sign at the crash site at Walnut and Yale avenues. Designed to remind big rig operators of their responsibility, it would read: "In memory of hundreds of fish who suffered and died at this spot."
What about the ongoing carnage that occurs in the world's streams, rivers, lakes, ponds, and oceans? What about the number one killer of fish, i.e. bigger fish?